Technical SEO Services for Shopify & WooCommerce Stores

Focused ecommerce technical SEO services for the issues holding your store back — from crawlability and indexing problems to Core Web Vitals, page speed, site architecture, and website migration SEO.

I’m Anindya — a Technical SEO Consultant for Shopify and WooCommerce stores. 4+ years of work across 20+ ecommerce stores, Top Rated on Upwork. More on how I work →

Which Technical SEO Service Is Right for Your Store?

The right technical SEO service depends on three things: the problem your store is facing, where your store is now, and who will implement the fixes.

  1. If you have a developer and need a senior diagnosis they can implement → start with the Technical SEO Audit.
  2. If you do not have a developer and need someone to diagnose, implement, and verify one specific issue → choose a Focused Fix Sprint: Indexing Recovery, Core Web Vitals, or Website Migration SEO.
  3. If technical SEO issues are already affecting traffic, indexing, revenue, or site performance every month → the Monthly Technical SEO Retainer is the right fit.
  4. If you are not sure which service fits → send me your URL and I’ll tell you honestly. No pitch — if none of these are the right fit, I’ll say so.

Technical SEO Problems These Services Solve

If any of these sound like your Shopify or WooCommerce store, the right technical SEO service can help you diagnose, prioritize, and fix the issue.

  • Indexing issues — pages Google has discovered but will not index, or indexing problems where pages were indexed and then dropped.
  • Crawl waste — Googlebot spending crawl budget on URLs that should not exist or should not matter.
  • Core Web Vitals & page speed issues — LCP, INP, or CLS problems and slow page speed pulling down performance on key templates.
  • Schema and structured data gaps — missing or broken structured data on product, collection, category, or blog templates.
  • Internal linking issues — weak link architecture leaving important products, collections, or deep pages under-supported.
  • Site architecture issues — URL, category, or collection structure working against how the store actually sells.
  • Faceted navigation issues — filter, sort, or parameter URLs creating duplicate URLs and canonical tag conflicts.
  • Canonical and duplicate content issues — duplicate URLs, weak canonical signals, or conflicting indexation signals.
  • Migration SEO issues — traffic drops after platform moves, redirect issues, or missed post-launch checks during website migration.

A focused technical SEO audit service for Shopify or WooCommerce stores that need a clear diagnosis before implementation. I review crawlability, indexability, Core Web Vitals, structured data, internal linking, site architecture, canonical signals, duplicate URLs, and Google Search Console issues that may be limiting organic visibility.

Not for: Stores without anyone to implement the fixes. If that’s you, a Technical SEO Fix Sprint will get you a result; an audit alone won’t.

Deliverable: A prioritized technical SEO action plan with developer-ready implementation notes. You’ll know what to fix first, what to leave alone, and why — without getting buried in a 40-slide audit.

  1. Crawl and indexation — what Google can and cannot reach
  2. Core Web Vitals — performance issues affecting key templates
  3. Schema and structured data — what Google understands about your pages
  4. Internal linking — how authority flows through the site
  5. Site architecture — whether the URL and category structure helps or hurts
  6. Google Search Console issue diagnosis — what your existing data is telling you
  1. A prioritized action plan with developer-ready notes
  2. A 20-minute Loom walkthrough of the findings, recorded so your team can watch on their own time
  3. One round of email Q&A as your team starts implementing

Ongoing technical SEO support for Shopify and WooCommerce stores that need issues monitored, prioritized, fixed, and verified every month — before they become larger traffic, indexing, or revenue problems.

Not for: Stores doing under $50K/month, or stores that need one specific fix rather than ongoing monitoring. A Technical SEO Audit or Fix Sprint may serve you better.

Two retainer modes:

1. Advisory mode — for stores with a developer

I monitor, diagnose, and prioritize technical SEO issues. Your team implements the fixes.

Investment: $1,500/month · 3-month minimum

2. Done-for-you mode — for stores without a developer

Same as advisory, plus I implement approved technical SEO fixes directly within your Shopify or WooCommerce/WordPress admin, based on the agreed monthly implementation scope.

Investment: $2,500/month · 3-month minimum

Outside the retainer: Larger theme rebuilds, complex app conflicts, custom development, and migration work are quoted separately.

  1. Monthly Google Search Console monitoring — new issues caught early and prioritized before they become larger problems
  2. Core Web Vitals review and regression flagging
  3. Schema and structured data upkeep for new templates and product types
  4. Internal linking improvements based on traffic, crawl, and priority page data
  5. Monthly technical SEO priorities note — not a 40-slide deck
  6. Email or Slack access for technical SEO questions
  1. Content writing or content strategy
  2. Link building or outreach
  3. Local SEO
  4. Paid search support

If you need any of those, I’ll happily refer you to someone who specializes.

A done-for-you technical SEO fix for stores facing indexing problems — pages Google has stopped indexing, or pages that were indexed and later dropped.

Not for: Stores in their first 90 days post-launch. At that stage, the issue is usually content depth, site maturity, or demand — not technical indexing.

  1. Up to 500 affected URLs: $2,000
  2. 500–2,000 affected URLs: $2,750
  3. 2,000+ affected URLs: from $3,500
  1. Diagnosis — why Google is not indexing key pages, including canonical conflicts, crawl waste, internal linking gaps, soft 404s, and duplicate URL patterns.
  2. Implementation — theme/code edits, robots.txt corrections, canonical updates, XML sitemap restructuring, and internal linking updates.
  3. Submission — affected URLs resubmitted through Google Search Console, with recrawl monitored.
  4. Verification — 30 days after delivery, I review the Google Search Console Page Indexing report and show what is indexed, what is still excluded, and what may need a second pass.

What I need from you

  1. Admin access to your store (Shopify staff account or WordPress admin)
  2. Google Search Console access as a delegated user
  3. Approval before any code changes are pushed to production, or access to a staging environment if preferred.

A done-for-you Core Web Vitals optimization service for Shopify and WooCommerce stores struggling with slow templates, heavy apps, render-blocking scripts, poor LCP, poor INP, CLS issues, or weak page experience.

Not for: Stores where the entire site needs a redesign, theme rebuild, or major app stack cleanup. That is usually a larger performance project, not a sprint.

Deliverable: Implemented performance fixes across your top priority templates, retested in PageSpeed Insights, with 30 days of Google Search Console and CrUX verification. The goal is to improve Core Web Vitals performance — not just hand you a recommendations document.

Investment: From $1,500 · Fixes delivered within 2 weeks, plus 30 days of verification

  1. Standard Shopify or WordPress theme: $1,500
  2. Custom or heavily modified theme: $2,000
  3. Theme with significant JavaScript bloat or many third-party apps: from $2,500
  1. LCP, INP, and CLS audit — review of your top 5 templates, such as homepage, top product, top collection, top blog, and cart/checkout where technically accessible.
  2. Implementation — image optimization, render-blocking resource removal, JavaScript deferral, font loading optimization, layout shift fixes, and third-party script review.
  3. Re-test — PageSpeed Insights and CrUX data checked after fixes ship.
  4. Verification — 30 days after delivery, I review the Google Search Console Core Web Vitals report and show what is passing, improving, or still constrained.

What I need from you

  1. Admin access to your theme or template files
  2. Approval before removing, delaying, or deferring specific third-party scripts. I will flag anything that needs business judgment first.
  3. A list of any scripts, apps, pixels, or checkout tools that must stay active.

Done-for-you website migration SEO support for Shopify and WooCommerce stores before, during, or after a site migration — so important URLs, rankings, redirects, canonicals, structured data, and indexation signals are protected.

  1. Stores planning a platform move, such as Shopify to WooCommerce or WooCommerce to Shopify
  2. Stores in the middle of a migration that has become unclear or risky
  3. Stores that recently migrated and lost organic traffic, rankings, or indexed pages

Not for: Migrations where no one has access to change redirects, canonicals, templates, platform settings, or tracking. Without implementation access, I can diagnose the risk but cannot protect or recover traffic properly.

Three Migration SEO Engagement Modes

Pre-Migration SEO Sprint
From $2,500

Full audit of the existing site, URL mapping from old to new, redirect planning, schema/canonical/meta migration checks, pre-launch checklist, post-launch monitoring plan, and Google Search Console setup guidance.

During-Migration SEO Sprint
From $3,000

Everything in pre-migration, plus active monitoring during launch week, same-day fixes for issues discovered post-launch, Google Search Console sitemap reset, indexing checks, and affected URL resubmission.

Post-Migration Recovery Sprint
From $4,000

Forensic review of traffic loss after a migration — broken redirects, canonical mistakes, missing schema, indexation problems, and implementation gaps. I diagnose what was lost, prioritize what can be recovered, and ship fixes where access allows.

What I need from you

  1. Admin access to both old and new stores, where available
  2. Access to Google Search Console for both properties
  3. Communication channel with your developer or migration team
  4. Access to analytics data so traffic and landing page changes can be reviewed

How a Technical SEO Project Starts